Check out our latest blog posts on SEO.
High-quality SEO services in Edinburgh are crucial for all sectors. Whether you’re dispensing bespoke fashion to the discerning along Princes street, offering delicious Scottish treats in Grassmarket, or you run a B&B in beautiful Dean Village, SEO is a cornerstone of modern marketing. Today we take a closer look at...
Just like your website content, the images you use also need to be optimized for search engines. In fact, search engine optimization for images serves a dual purpose. It is not only crucial for your website's ranking but is also necessary for your website's conversion rate. Not optimizing your images for...
Internal links are valuable for SEO efforts. It is a set of practices and techniques that can help websites rank higher in search engine result pages (SERPs). In this article, you will learn about internal linking for search engine optimization, why it’s important, examples of internal linking, best practices for...
Your website not only needs to have a good design but also needs to follow the best practices and load quickly on different devices. Dealing with all the requirements of keeping your site looking and working properly can be challenging. A useful tool like Google Lighthouse can help. Google Lighthouse...
Core Web Vitals are a set of important page speed and user interaction measurements. Core Web Vitals are made up of three factors: largest contentful paint(LCP), first input delay(FID), and cumulative layout shift(CLS). With these metrics, Google measures the smooth and comfortable use of a website for users with real data...
Do you know why SEO friendly web design is important? Having a well-designed and fast website is a necessity for any business in today's world. However, if no one knows about a website, it doesn't matter how good it is. SEO is one of the most cost-efficient ways to drive...
Voice search optimization is a relatively new area in SEO. In the last 20 years, technology has taken leaps and bounds. GPS technology was invented, internet technology was advanced, Smartphones came into the world, the list goes on and on. And with all of these advances in technology came another...
We will explain the benefits and best practices of SEO friendly URL structure in this post. The Uniform Resource Locator (URL) is a fancy term for the website addresses. This is the address that you type into the search bar when you want to visit a certain webpage. That’s the simple...
When it comes to e-commerce, few things are as important as SEO. Search engine optimisation is the process of optimizing websites so they rank high in search results. This is especially true for e-commerce sites since visibility on search engines is often the primary way potential customers find your site. Ecommerce...
Search engine optimization (SEO) is a field in digital marketing focused on making a website gain more visibility in organic (non-paid) search engine results. As Yeap Digital, we adopt a holistic approach while conducting SEO campaigns for our clients' websites. We offer effective and affordable SEO services to businesses...
